Marketers, you now have access to the most powerful insights into the minds and behaviours of your target online consumer
Key features
- Consumer affinity of the product category with your brand
- Consumer behaviour, attitude & demographics by segment
- Research behaviour of consumers in-market for your product
- Research methods & search behaviour
- Decision-making paths & factors to purchase
- Campaign performance & trends
- Competitor insights & market share
- Brand preference (prompted & unprompted)
- Awareness to Preference funnels
- Full competitor data, benchmarks & insights
- Conversion effectiveness & opportunity lost reporting
- Voice of Consumer feedback
Validate your marketing activities by tracking your brand recognition compared to competitors through unprompted recall, along with prompted brand awareness. Understand the position of new players in the market or your own brand strength
Map your online attraction and how likely consumers are to select your brand in each of your key markets. Are you being considered by consumers and to which competitors are you losing market share? We also enable you to understand the preferences consumers give brands after visiting aggregator sites
You can determine the strengths and weaknesses of your brand, messaging and customer experience against your competitors as they consider your products
Access how consumers really look for your products online. What type of sites do they view and how often are they visiting your site - or your competitors. How does behaviour differ by segment and what are the main paths that consumers take? All these answers can be found in Digital Marketing Effectiveness
Discover how your customers prefer to research your products, what they need, the process they use and over what period they make their decisions. What content is needed to build consideration behaviour, what type of devices they would use and when they would look for price or get a quote...? and many more answers.
You will be allocated your own dedicated advisor to support you during your subscription, to help you understand how to get the best from our data and answer your questions when required
A scientific, customer experience and sales journey measurement tool that uses four consumer and best practice inputs to score and diagnose.
Access critical marketing, sales, customer experience and advocacy metrics in your own dashboard, obtain insights and share this information with key stakeholders
Have questions about the data you are seeing or need further analysis? We here to help you see your data from a independent view point
Our expert advisor team can help you activate the insights from marketing and sales programmes, and provide detail analysis, best practice and priorities over the longer term
We have a range of subscription packages depending on the insights and data you require
Global Reviews captures consumer & behavioural research across many industries that you can subscribe to.
We understand that your needs are unique. Speak with one of our commercial leaders today.
