Join our upcoming webinar to find out how to achieve a stronger customer acquisition
9 June 2016, 09:30AM GMT
Recent data from our Digital Marketing Effectiveness (DME) programme has shown that even though an energy provider might be considered by up to 50% of consumers, they are struggling to convert those considerations to sales.
The data collected from our DME studies combined with the data from our Desktop and Mobile Sales Effectiveness studies can reveal some of the reasons WHY brands are losing prospective customers between the consideration and application stages.
Highlights of this webinar will include:
- Which energy retail websites across the UK, Ireland and Australia are offering the best online experience
- Opportunities for Energy on Mobile
- Discover which sites across the globe meet best practice customer experience (CX) design for energy retail
- Suggestins on where to focus resources to maximise CX on Desktop and Mobile
This webinar is based on our Digital Sales Effectiveness and Mobile Sales Effectiveness data from Feb-April 2016 and covers key Energy Retail brands across the UK and Ireland including:
EDF, E.ON, British Gas, SSE, Bord Gais, SSE Airtricity, Scottish Power, npower, First Utility, Energia, OVO, Good Energy and Electric Ireland.
Presented by: Lia Purdie - Principal Client Advisor